Strategic Marketing
Strategic Campaigns Start with Compelling Content
Let’s face it. With easy access to the Internet, people start their search online for everything they need. And I mean everything! Your prospect’s first impression of you as a business starts with your online presence. You want people talking about you, but in a GOOD way! As a business, you need optimized content to stand out from your competition. You need a consistent voice. The old saying, “too many cooks spoil the broth,” applies here. Too many voices compete versus engage your audience.
Running a business isn’t easy. There are a lot of moving parts. Let’s talk about just one of them – email. Are you using email to nurture and grow your client base? It’s a massive tool as 99% of consumers report they check their email daily. You need someone to write these emails and write them well. You need a strategic thought partner (waving my hand in the air) to help free up your time while you continue to scale.
Your best bet is a dedicated writer and growth marketing strategist who has a creative, fun approach (did I mention my sense of humor?). One who knows how to engage emotions and writes clear CTAs all along the buyer journey. One who gets results.
Lead Gen and Direct Response writing are my super-powers … AND my passions! As a direct response copywriter, I write compelling copy using powerful words – words that are strategically written to gain a direct response and I know when and how to ask for the business, which is what you want!
Newsletters, Emails, Scripts, Trainings, Ads, Landing Pages, Web Copy, Blogs, Brochures, Fliers, and more.
My experience with both B2B and B2C sales workflows differentiates me from other copywriters. I coach and mentor business owners and writers how to hone their unique voice and value proposition for a strong selling message. Creating buyer personas and understanding the buyer’s journey is key to draw and convert leads into new business. My sales sense merges with the content you need to produce powerful results.
If you need lead generation strategies, we need to talk.
I graduated from The University of Cincinnati (go Bearcats!) with a Bachelors degree in English. After college, I landed in pharmaceutical sales and marketing. This is where I first fell in love with the art of the sale. But then I discovered selling through writing.
There is magic in words.
After years of marketing for healthcare companies, I knew what I needed to do. So I jumped headfirst into lead generation strategy and copywriting where I help business owners and writers find this magic – and I never looked back.
Companies like yours need strategic content to market your products and services. You need someone like me. Someone who knows how to convert business, write with conviction, and who grasps the nuances of selling through writing.
Helping businesses like yours grow by engaging the emotions of your audience with the power of writing is the best feeling in the world.
Let me show you how we can grow YOUR pipeline and business … using the magic of selling with words.
Sales & Marketing Foundation
Business to business & Business to Consumer Copywriting ~ Experience across industries
- Consumer & DME Products
- Pharmaceutical Sales
- Sleep Medicine
- Dentistry
- Real Estate
- Nutrition & Wellness